03 Oct Founder featured in Erasmus Centre for Women and Organizations news
Building Things: A Conversation with Study Tour’s Founder and CEO Roos de Wit-Goedhart
The Erasmus Centre for Women and Organizations featured our CEO in the news. An interesting news article to read about women in business, entrepreneurship, leadership and women in business!
When she was just 16, Roos de Wit-Goedhart began writing business plans. Although just a teenager, she knew, unreservedly, that one day shewould establish her own business and so she set about finding mentors, reading books, studying and entering business plan competitions. But it was only in 2012, when she was pregnant with her third child, that she was struck by an idea that has turned into a thriving business – and so made good on that belief she had in herself all those years ago. Based in the Rotterdam chapter of entrepreneurial community Cambridge Innovation Centre, De Wit-Goedhart’s Study Tours designs, organises and delivers customised study and business tour programmes for groups of participants with an academic background, in Asia, Africa, North America, Latin America and Europe. Now nearly six years old, Study Tours is regarded as one of the leading study tour organisations in the world – and, with De Wit-Goedhart as its Founder and CEO, the company is set to continue to spread knowledge and educational excellence in the coming years. Here de Wit-Goedhart shares her insights on being an entrepreneur, an innovator and a lifelong learner, as well as a mother-of-three.